Company: Lancôme (L’Oréal Produits de Luxe International)
Status: New packaging
Launch: June 2010 Europe, September 2010 Asia
Region: Europe and Asia
Target: Travelling women
Concept: Launched in 1969, Ô DE LANCÔME was revealed as the first fresh fragrance for women. Today the historic bottle has been redesigned by Fabien Baron, paying tribute to the emblematic swirls inspired by the Lancôme rose whilst adding a contemporary cystalline cap, metallic frette and central Ô engraving.
Contact Name: Christine Brasseur
Contact Email: cbrasseur@luxe.loreal.com
Address: 74 rue Anatole France
92691 Levallois-Perret
Cedex, France
Contact Name: Gersende de Barbeyrac
Contact Position: International marketing director
Contact Email: gdebarbeyrac@loreal.luxe.com
Contact Tel: +33 (0)1 49 64 66 33
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