Frontier Magazine

Product Profile

Amarone Pret-A-Porter

Bottega, , 70cl

Amarone Pret-A-Porter

Company: Distilleria Bottega

Status: New to travel-retail

Launch: June 2011

Region: Selected outlets

Target: Wine lovers and collectors

Concept: Distilleria Bottega and American stylist Denise Focil, creator of the collection Alpinestars by Denise Focil, came together to create the world’s first fashion wine bottle. The union of glass and leather created an object with unconventional and elegant charm. The traditional bottle has been enhanced with a label imprinted on a white leather rectangle, framed by a sequence of metal studs and comes with its own bespoke white leather carrying case. The bottle contains a special vintage of Amarone, which originates from Corvina, Rondinella and Molinara grapes, harvested in the most elevated zone of Valpolicella, at about 600 meters above sea level. Amarone Pret-A-Porter is a limited edition and will be exclusively distributed in selected stores.

Contact Name: Sandro Bottega

Contact Email: sandrobottega@alexander.it

Distilleria Bottega

Address: Via Galileo Galilei 11

31020 Castello Roganzuolo di San Fior (TV)

Italy

Contact Name: Sandro Bottega

Contact Position: Owner

Contact Email: sandrobottega@alexander.it

Contact Tel: +39 0438 4067

 

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