Company: Polaroid
Status: New to travel-retail
Launch: January 2012
Region: Worldwide, excluding Africa
Target: Travelling contact lens users
Concept: The Contactspod ‘Plus’ range has been launched following a positive reponse to the original product at TFWA Asia Pacific and TFWA World Exhibition last year. The premium range Contactspod Plus was designed specifically to "meet the needs of the traveller, to fit well within the retailers’ product portfolio and to optimise display capabilities". The range includes the Contactspod Plus mirror; Contactspod Flight Pack Plus with two Contactspods, five disposable vials of contact lens-friendly eye drops, a resealable security bag and a mirror; Eye Drops Flight Pack Plus; and the Contactspod Travel Pack Premium, containing four contactspods.
Contact Name: Jim Hall
Contact Email: jim.hall@polaroidcls.com
Contact Name: Rebecca Harwood Lincoln:
Contact Email: rebecca.harwoodlincoln@polaroideyewear.com
Contact Tel: +44 (0) 141 416 0787
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