Company: L’Oréal Produits de Luxe International
Status: New to travel-retail
Launch: April 2009
Region: Americas
Target: Male travellers of all ages
Concept: Celebrating 25 years of bringing skincare to men around the world, Biotherm introduces Force Suprême Neutralizer, which targets visible wrinkles by filling-in from the inside thanks to one of the most powerful anti-aging ingredients - Hyaluronic Acid - and smoothing on the surface thanks to reflective agents - Diakalite. Force Suprême Neutralizer targets both visible and invisible lines, thus being ideal for men of all ages who want to counter, slow or delay the appearance and spread of wrinkles. Force Suprême Neutralizer is already available in European travel-retail.
Contact Name: Olivier Teboul
Contact Email: oteboul@loreal.luxe.com
Address: 74 rue Anatole
92691 Levallois
Paris, FRANCE
Contact Name: Olivier Teboul
Contact Position: International Marketing Director
Contact Email: oteboul@loreal.luxe.com
Contact Tel: +33 (0)1 49 64 66 47
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