Frontier Magazine

Product Profile

Force Suprême Neutralizer

Biotherm, €69, 40ml

Force Suprême Neutralizer

Company: L’Oréal Produits de Luxe International

Status: New to travel-retail

Launch: April 2009

Region: Americas

Target: Male travellers of all ages

Concept: Celebrating 25 years of bringing skincare to men around the world, Biotherm introduces Force Suprême Neutralizer, which targets visible wrinkles by filling-in from the inside thanks to one of the most powerful anti-aging ingredients - Hyaluronic Acid - and smoothing on the surface thanks to reflective agents - Diakalite. Force Suprême Neutralizer targets both visible and invisible lines, thus being ideal for men of all ages who want to counter, slow or delay the appearance and spread of wrinkles. Force Suprême Neutralizer is already available in European travel-retail.

Contact Name: Olivier Teboul

Contact Email: oteboul@loreal.luxe.com

L’Oréal Produits de Luxe International

Address: 74 rue Anatole

92691 Levallois

Paris, FRANCE

Contact Name: Olivier Teboul

Contact Position: International Marketing Director

Contact Email: oteboul@loreal.luxe.com

Contact Tel: +33 (0)1 49 64 66 47

 

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