Company: Coty Prestige
Status: New to travel-retail
Launch: March 2009
Region: Europe
Target: Female travellers
Concept: More transparent than Jil Sander Style, the fragrance of Jil Sander Style Soft was created by the perfumer Bernard Ellena (Symrise) as a luminous version of the original composition. Based on a similar structure, it has however exchanged the spicy notes of Jil Sander Style for fruity harmonies which give it a new delicacy. While the top note still has the refined touch of freesia that characterized Jil Sander Style, in Jil Sander Style Soft this floral entrance is accompanied by the fresh, sharp touches of mandarin and blackcurrant. Other notes present in the scent include violet, magnolia, jasmine and vanilla, subtly prolonged by vetiver and white musk. The fragrance will be available exclusively in Gebr Heinemann shops in Europe.
Contact Name: Rusty Wright
Contact Email: russell_wright@cotyinc.com
Address: Rue de Lyon 87
1203 Geneva
Switzerland
Contact Name: Rusty Wright
Contact Position: Marketing director travel retail
Contact Email: russell_right@cotyinc.com
Contact Tel: 0041 22 591 8137
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