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L'Eau d'Issey Pour Homme, L'Eau d'Issey Pour Homme Inten
Issey Miyake, €49, 100ml
Company: Beauté Prestige International (BPI)
Status: Limited edition
Launch: Spring 2009
Region: Worldwide
Target: Male travellers
Concept: Issey Miyake shows again his desire to always present creative innovations by introducing his new take on L'Eau d'Issey Pour Homme and L'eau d'Issey Pour Homme Intense. This time, Miyake dekced the bottles in concrete, which is a rather impressive technical feat in itself. Both the bottles and the tops have had a resin concrete applied to them with a spray gun before being baked, giving it the feel and texture of concrete. The wordings on the bottle are then applied in the same style as graffitis.
Contact Name: Caroline Bonnard-Pélot
Contact Email: cbonnard-pelot@bpi-sa.com
Beauté Prestige International (BPI)
Address: 28-32 Avenue Victor Hugo
75016 Paris
France
Contact Name: Caroline Bonnard-Pélot
Contact Email: cbonnard-pelot@bpi-sa.com
Contact Tel: +33 (0)1 40 67 80 00
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