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Metal-X Cream Shadow
MAC, ,
Company: Mac (Estee Lauder Companies)
Status: New to travel-retail
Launch: January 2012
Region: Worldwide
Target: Travelling women
Concept: Following a successful debut in Winter 2007, a range of precious metal eyeshadows are once again available in the form of MAC Metal-X Cream Shadow. Featuring a formula described as 'cutting-edge', the shadow 'transforms powdery cream into liquid metal before your very eyes'. The shadows are suitable for eyes, cheeks, brow bone, décolletage and 'anywhere a multi-dimensional metal effect is desired'. With a new formula of specialist pigments, the Metal-X Cream Shadow has been designed to allow blendability and spreadability, going from medium to high intensity coverage in a single stroke.
Contact Name: Annette Alvarenga-Johnson
Contact Email: ajohnson@estee-lauder.co.uk
Mac (Estee Lauder Companies)
Address: 180 Great Portland Street
London W1W 5QZ
Contact Name: Annette Johnson
Contact Position: Manager - Administration and Communications
Contact Email: ajohnson@estee-lauder.co.uk
Contact Tel: +44 0870 034 6808
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