Frontier Magazine

Product Profile

Plantscription Anti-aging eye treatment

Origins, ,

Plantscription Anti-aging eye treatment

Company: Estée Lauder Companies

Status: New to travel-retail

Launch: October 2011

Region: Worldwide

Target: Travelling women looking to reduce the signs of aging around the eye

Concept: After the successful launch of Plantscription Anti-aging serum in March 2011, Origins has again leveraged the benefits of Anogeissus Tree Bark. In just four weeks, Plantscription Anti-aging eye treatment is claimed to visibly repair four signs of eye aging including diminishing the appearance of crow’s feet, noticeably reducing under eye cross hatching, smoothing crepey lids and lifting and firming saggy eye skin. Plantscription Anti-aging eye treatment is formulated with Anogeissus Tree Bark as well as Kombucha (fermented Black Tea); both are said to help visibly repair these age-related issues. This potent combination of ingredients is designed to restore elasticity and turgor to the age-hollowed eye area for more youthful looking skin.

Contact Name: Annette Johnson

Contact Email: ajohnson@estee-lauder.co.uk

Estée Lauder Companies

Address: 180 Great Portland Street

London

W1W 5QZ

Contact Name: Annette Alvarenga-Johnson

Contact Position: Manager - Administration and Communications

Contact Email: ajohnson@estee-lauder.co.uk

Contact Tel: +44 (0)870 034 6808

 

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