Company: Estée Lauder Companies
Status: New to travel-retail
Launch: October 2011
Region: Worldwide
Target: Travelling women looking to reduce the signs of aging around the eye
Concept: After the successful launch of Plantscription Anti-aging serum in March 2011, Origins has again leveraged the benefits of Anogeissus Tree Bark. In just four weeks, Plantscription Anti-aging eye treatment is claimed to visibly repair four signs of eye aging including diminishing the appearance of crow’s feet, noticeably reducing under eye cross hatching, smoothing crepey lids and lifting and firming saggy eye skin. Plantscription Anti-aging eye treatment is formulated with Anogeissus Tree Bark as well as Kombucha (fermented Black Tea); both are said to help visibly repair these age-related issues. This potent combination of ingredients is designed to restore elasticity and turgor to the age-hollowed eye area for more youthful looking skin.
Contact Name: Annette Johnson
Contact Email: ajohnson@estee-lauder.co.uk
Address: 180 Great Portland Street
London
W1W 5QZ
Contact Name: Annette Alvarenga-Johnson
Contact Position: Manager - Administration and Communications
Contact Email: ajohnson@estee-lauder.co.uk
Contact Tel: +44 (0)870 034 6808
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