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Premium 3D glasses
Polaroid, ,
Company: Polaroid
Status: February 2011
Launch: February 2011
Target: spectacle wearers who want to enjoy the 3D experience too
Concept: Polaroid, one of the first eyewear brands to launch circular polarized curved lens premium 3D glasses in mid 2010, is now rolling out the range to travel retail markets globally. The company believes this offers travel retail a fantastic new business opportunity for incremental sales. Polaroid Eyewear has pioneered the development of the latest polarizing technology which is behind these high-tech premium 3D glasses. The Polaroid curved premium lenses are so optically superior that they have been certified by RealD, a leading licensor of 3D technology for cinemas and consumer electronics. They have already been launched to cinemas and opticians globally with consumer electronics companies to follow shortly.
Contact Name: Rebecca Harwood Lincoln
Contact Email: rebecca.harwoodlincoln@polaroideyewear.com
Polaroid
Contact Name: Rebecca Harwood Lincoln:
Contact Email: rebecca.harwoodlincoln@polaroideyewear.com
Contact Tel: +44 (0) 141 416 0787
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