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Rose'N'Roll Ma Dame
Jean Paul Gaultier, €50-€60, 50ml-75ml
Company: Beauté Prestige International (BPI)
Status: New to travel-retail
Launch: September 1, 2009
Region: Worldwide
Target: Female travellers
Concept: To celebrate the first birthday of Ma Dame, Jean Paul Gaultier launches Rose'N'Roll, bringing music into the picture with a theme based on vinyls and rock and roll. This collector edition comes in two sizes: 75ml with stylized offbeat graphics in homage to concert posters; and 50ml, which fits into a white neoprene pouch with fluorescent pink stitching.
Contact Name: Caroline Bonnard-Pélot
Contact Email: cbonnard-pelot@bpi-sa.com
Beauté Prestige International (BPI)
Address: 28-32 Avenue Victor Hugo
75016 Paris
France
Contact Name: Caroline Bonnard-Pélot
Contact Email: cbonnard-pelot@bpi-sa.com
Contact Tel: +33 (0)1 40 67 80 00
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