Frontier Magazine

Product Profile

The Concentrate

La Mer, , 30ml

The Concentrate

Company: Estée Lauder Companies

Status: New format to travel-retail

Launch: October 2011

Region: Worldwide

Target: Travelling women

Concept: The Concentrate is said to complement the skin’s natural healing process and was inspired by La Mer founder Dr. Max Huber’s quest to diminish the appearance of his own scars following a laboratory accident. Designed for fragile, post-trauma skin or for depleted, compromised skin in need of renewal, this ultra-potent formulation claims to improves tone and texture by visibly soothing redness and irritation. The Concentrate is now available in a 30ml format, perfect for travelling.

Contact Name: Annette Johnson

Contact Email: ajohnson@estee-lauder.co.uk

Estée Lauder Companies

Address: 180 Great Portland Street

London

W1W 5QZ

Contact Name: Annette Alvarenga-Johnson

Contact Position: Manager - Administration and Communications

Contact Email: ajohnson@estee-lauder.co.uk

Contact Tel: +44 (0)870 034 6808

 

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