Frontier Magazine

Product Profile

The Hydrating Infusion

Crème de la Mer (Estèe Lauder companies), £63.75, 125ml

The Hydrating Infusion

Company: Estée Lauder Companies

Status: New to travel-retail

Launch: October 2008

Region: Worldwide

Target: Female travellers

Concept: Crème de la Mer has introduced a new serum-like gel, The Hydrating Infusion - a high potency treatment which pre-wets the skin to receive the maximum benefits of the gel. Its key ingredients include nourishing vitamins C, B5, B12 and Magnesium and minerals from the sea floor such as iron, copper, manganese, which soften the skin and reduce the signs of aging.

Contact Name: Annette Alvarenga Johnson

Contact Email: ajohnson@estee-lauder.co.uk

Estée Lauder Companies

Address: 180 Great Portland Street

London

W1W 5QZ

Contact Name: Annette Alvarenga-Johnson

Contact Position: Manager - Administration and Communications

Contact Email: ajohnson@estee-lauder.co.uk

Contact Tel: +44 (0)870 034 6808

 

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