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Wood Mystique
Estée Lauder, ,
Company: Estée Lauder Companies
Status: New to travel-retail
Launch: October 2011
Region: Middle East
Target: Middle East consumers
Concept: Inspired by the historically strong, vibrant fragrance culture of the Middle East and its distinctive olfactive preferences, Estée Lauder has created its first unisex fragrance specifically for the Middle East consumer. Exquisitely rich and natural, Estée Lauder Wood Mystique is a direct response to Middle East consumers’ desire for lavish, elegant fragrances which offer perfumed luxury and a lingering scented trail as a “hidden communicator” of quality and good taste. Characterised as an Oriental Wood fragrance, Estée Lauder Wood Mystique is described as deeply mysterious and luxurious, exemplifying the high art of perfumery and its raw materials.
Contact Name: Annette Johnson
Contact Email: ajohnson@estee-lauder.co.uk
Estée Lauder Companies
Address: 180 Great Portland Street
London
W1W 5QZ
Contact Name: Annette Alvarenga-Johnson
Contact Position: Manager - Administration and Communications
Contact Email: ajohnson@estee-lauder.co.uk
Contact Tel: +44 (0)870 034 6808
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