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XO Fine Champagne Cigar Tube
A. de Fussigny, €8.99 , 3cl
Company: A. De Fussigny Cognac
Status: New to travel-retail
Launch: September 2011
Region: Worldwide
Target: Traditional cognac drinkers who enjoy XO cognac, and a new generation of younger consumers who drink cognac in different ways
Concept: A de Fussigny Cognac is releasing its XO Fine Champagne in an innovative 3 cl format, packaged in a cigar tube and presented in a display sleeve. The new 3cl XO Cigar Tube is an innovative way to market a cognac. Its display sleeve makes it easy to merchandise in airport, ferry and border shops; it is also sold in-flight, and works well as cross merchandise item with cigars.
Contact Name: H. Brunel
Contact Email: hbrunel@adefussigny.com
A. De Fussigny Cognac
Address: 11-17 rue des Gabariers
16100 Cognac
France
Contact Name: H. Brunel
Contact Email: hbrunel@adefussigny.com
Contact Tel: +33 (0) 5 45 61 36
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