The Judging Process

Who will judge the entries?

Each year, we gather together a panel of six top executives from the industry who collectively boast a wealth of experience in the various product categories and geographical regions.

The winners are decided entirely at the panel’s discretion and are kept secret until they are announced on the night of the Frontier Awards evening in Cannes.

The judges are entirely impartial, and they are the only ones involved in making the big decisions.

The Frontier team facilitates the running of the Awards, invites entries, assembles the judging panel, and moderates the judging day.

For more information about our judges click here.

What will the judges look for?

The judges will look through all the electronic submissions and will score entries on the following:

  • Innovation and originality
  • Creative concept and execution
  • Business acumen and results
  • Perceived effectiveness in meeting the marketing/sales objectives and communicating with the target group (and also with the judges)
 When will the entries be judged? 

Judging will take place in July 2017 and soon after a shortlist of the nominees will be published. Please note that the winners will not be revealed until the awards ceremony taking place in Cannes on Wednesday 4 October, 2017.